Founder, North Shore Connected
Joe Friedrichs is an award-winning journalist who founded North Shore Connected in late 2018 — determined to fill the void by providing public relations and trip biographies services to northern Minnesota.
Joe's work has been featured in prominent outdoor publications including Backpacker, Lake Superior Magazine and Boundary Waters Journal, among others.
He graduated in 2005 from the University of Montana School of Journalism. For the past 12 years, he has worked for media organizations, serving the past three years as a reporter and now as the news director for WTIP, the community radio station in Grand Marais, MN. Prior to that, he was a news reporter at newspapers in Montana and Oregon.
When not sharing the story of northern Minnesota, Joe can be found chasing trout or walleye on one of the area's many pristine lakes